The advertising flyer needs no introduction. Unless you have been living on mars, you will possibly see advertising flyers every day of your life. We get them through the door, inserted in newspapers, handed to us in the street, on shop counters, and are hard to avoid nowadays.
Therefore it important that your flyer stands out from the clutter and leaves a memory with the recipient. Flyers are a brilliant tool for getting a message across to a target audience.
Their size, often A5 or A6, is a handy size to keep in a bag or pocket, they are not cumbersome like brochures. Because of their small size they are a relatively cheap way of targeting an audience.
Flyers should be visually interesting, and the main message should be able to catch peoples’ attention quickly. It is best the information is kept to a minimum, so that the reader is not overloaded with information. As a rule of thumb you should expect that the person reading the flyer will not have much time to dwell on its content. In other words, if your flyer does not have a quick impact on the reader you may well be wasting some of your advertising budget.
Most of our flyers can be ordered and delivered within 3 working days. It’s worth noting that uncoated stock may take a little longer due to a longer drying time. Die cut cards take at least 6 working days. Not sure about sizes? Take a look at our handy flyer size chart.