Overview
As an online store grows, its database swells with historical order data, customer records, product variations, and abandoned cart logs. Unoptimized databases cause server response bottlenecks that frustrate shoppers and depress conversion rates.
Performance Optimisation Steps
- Prune Transient Data: Regularly clear expired transients, abandoned customer sessions, and temporary server caches that clutter database tables.
- Optimise Product Media: Compress product images and leverage WebP formats to reduce file sizes without sacrificing visual clarity.
- Database Table Defragmentation: Run scheduled optimization scripts to clean up fragmented tables, accelerating search queries and product catalog load times.