Overview

Website downtime directly impacts revenue, brand reputation, and search engine optimisation (SEO) performance. Continuous monitoring ensures you catch server outages before your customers do.

Key Metrics to Track

• Uptime Percentage: Aim for a minimum benchmark of 99.9% uptime, which limits total yearly downtime to less than nine hours.
• Server Response Time (TTFB): Time to First Byte measures how quickly your web host responds to initial browser requests; keep this under 200 milliseconds.
• Core Web Vitals: Google tracks user experience metrics like Largest Contentful Paint (LCP) and Cumulative Layout Shift (CLS) to evaluate visual stability and page load speed.